CAIA Cosmetics Store in Stockholm

CAIA Cosmetics, one of Europe’s fastest-growing beauty brands, has opened its permanent store at Nordiska Kompaniet in Stockholm. The new 26 sqm space blends the brand’s signature pink and silver palette with a refined design to enhance the customer experience.
The store features ALU’s custom fixtures including a staircase display, a lit staircase mirror, and a sophisticated beauty station—offering an elegant platform to showcase CAIA’s expanded product range and premium makeup collection.
The staircase display, made from brushed stainless steel with plexi trays, elegantly showcases CAIA’s bestsellers like the Wake Me Up Cream, concealer pencils, and Spicy Cherry Gloss.
The staircase mirror in brushed stainless steel offers adjustable inclination and 4000°Kelvin lighting, ensuring optimal visibility.
Additionally, the beauty station features a brushed stainless-steel pole, a lit mirror with adjustable inclination, a shelf, and sanitizer—creating a functional space for customers to try CAIA’s foundation formulas, bronzers and more.

Concept by Specific Generic. Photos by CAIA Cosmetics.